Why are St. Martins, Simon & Schuster, Penguin, and other Main Street Publishers charging the same price for their eBooks as their print books? BECAUSE THEY THINK YOU'RE NOT PAYING ATTENTION. This is a collection of conversations to show them we ARE paying attention. Show them you're paying attention by reading other reasonably priced alternatives!
Friday, March 13, 2009
Hollywood Accounting
A long discussion from the HarperStudio Blog in which Bob Miller tries to defend publishers digital list pricing of ebooks @ the same/similar to those of actual print books
Rick Spilman:
"With all due respect, the suggestion that e-books should only cost $2 less than hardcover books strikes me as “Hollywood accounting”, which is to say that it makes no sense whatsoever. Can you really argue that a $26 hardcover should cost $24 dollars as an e-book and $12 as a trade paperback? You also seem to be assuming that while the cost of paper/printing/binding may be $2, that transportation, warehousing and other inventory costs are zero.
It may be comfortable to play these games with numbers, but it strikes me as symptomatic of the real problems within your industry. Making it easy for readers to get access to books in whatever form is good for both writers and publishers. It is past time that the publishers wake up."
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